One click, one ticket – and you’re right in the middle of the world of Reservix. What many people only know from buying their own concert tickets is, in fact, a company with more than 500 employees working every day to make live experiences easier, safer, and more enjoyable for organizers and guests alike.
Managing Director Katrin Stahlberg shares what makes Reservix special – and why events like the HipHop Ball demonstrate just how diverse modern culture can be.
“Our goal is to make live events as simple and successful as possible for everyone involved,” says Stahlberg. “We don’t just provide tickets – we support organizers from planning and marketing all the way through to evaluation.” According to the Managing Director, Reservix sees itself not merely as a service provider but as a partner to the event industry. Whether it’s sports, theater, festivals, or cultural events – Reservix offers integrated support through technology, marketing, and analytics. “We’re partners of the industry, for the industry,” Stahlberg summarizes.
Tech That Makes Experiences Possible
Good ticketing, explains Stahlberg, begins long before the first sale. “For organizers, it’s crucial to have a strong partner at their side and to be able to rely on innovative technologies – that’s what enables secure and transparent planning for shared success.”
Simplicity also plays a major role for guests: smooth purchasing processes, secure tickets, and stress-free access to the event are key. “When both sides come together, the foundation for unforgettable live moments is created – and that’s when we know we’ve done our job.”
Flexibility & Experience as the Future of Ticketing
The industry is undergoing change. Mobile use, spontaneous purchases, and personalized offers have long become standard. “We’re seeing a clear trend toward greater flexibility, self-service, and individualization,” says Stahlberg. “Guests want to use their tickets conveniently on mobile devices, receive personalized offers, and still remain flexible – even when it comes to last-minute purchases or resales. At the same time, organizers want to know exactly how to reach their audience.” This development also brings challenges. “Ticketing today is much more complex than it used to be. We need systems that are powerful yet easy to use. For us, innovation means focusing on the essentials – without compromising on quality.”
A Special Project: The HipHop Ball
How vibrant ticketing can be is demonstrated by the collaboration with the HipHop Ball in Berlin. Reservix handles the entire ticketing process – from planning and marketing to access control and on-site technical support. “For an event of this scale, every detail has to be perfect. Guests should be able to simply look forward to their evening.” The HipHop Ball stands for the coming together of diverse cultural influences – classical music meets urban sounds. For Stahlberg, formats like this are a true asset: “They show how dynamic culture can be. Such events create new encounters and open doors to audiences that haven’t been reached before.”
Innovation as a Daily Drive and Commitment
Reservix sees itself as a driving force for progress within the event industry. “Software is our tool, but people remain at the center,” explains Stahlberg. “We develop systems that make organizers’ work easier – but we also want to understand what they truly need.”
That includes being on the ground. “As partners to our organizers, we see it as our mission to adapt our ways of working to their evolving needs and to enrich them through innovation,” Stahlberg emphasizes. To achieve this, the team visits events, talks to people, and observes where challenges arise. “That closeness is what defines us.” Cultural partnerships also play a central role for Reservix. “We work with around 7,500 organizers – from major agencies to small cultural centers. Many of them do outstanding social work. We support them because culture has always meant community.”
An Evening Filled with Enthusiastic Energy
For the Reservix Managing Director, the chance to make connections and meet interesting people makes this evening particularly exciting. “It’s a wonderful opportunity to be inspired by the creativity and energy of the scene. At the same time, new experiences and memories are created here that will resonate far beyond this night.”
Whether at the HipHop Ball in Berlin or at major festivals and concerts across the country – Reservix ensures that the path to a live experience is as simple as a click. This way, guests can focus entirely on what truly matters: the moment the event begins.
